The Denim Edit
Art & Video Direction
Meet the Antifit Denim. Meticulously engineered for the perfect fit and a cleaner production process, the Antifit stands apart. The Antifit Denim empowers the wearer to curate their style within one product, offering a range of lengths and washes, accommodating to all fit preferences.
Full editorial on Kotn here
Video by Benjamin Reyes & Crash Studios
Work below features the primary campaign launch video, used in design as part of a larger multi-channel roll-out on email, social media, and ecommerce.
Meet the Antifit Denim. Meticulously engineered for the perfect fit and a cleaner production process, the Antifit stands apart. The Antifit Denim empowers the wearer to curate their style within one product, offering a range of lengths and washes, accommodating to all fit preferences.
Full editorial on Kotn here
Video by Benjamin Reyes & Crash Studios
Work below features the primary campaign launch video, used in design as part of a larger multi-channel roll-out on email, social media, and ecommerce.