Clare Maglanoc
Art Direction & Visual Design
About    Work
Kotn SS24 Home
Art Direction

Using 100% Egyptian cotton and natural linen, our newest home collection celebrates heritage and unparalleled quality.

A partner to well rested nights and slow mornings, with considered design, our quilted comforters, plush cotton towels, linen and cotton bedding sets, are the building blocks to your elevated home collection.

Working closely with our supply chain and farming partners who grow our Egyptian cotton, known locally as “white gold” due to its softness and durability, we are able to create quality fabrics from scratch, overseeing every step of the process–from farm to mill, to cut and sew– to ensure every thread is accounted for.

Inspired by the subtle landscape where our cotton is grown along the Nile Delta, our collection features soft earth tones using minimal dye that showcase the organic beauty of the natural fabrics.

Make your bed with Kotn and experience quality, history, and a piece of our home in yours.

Video by Aly Soliman
Photography by Salma Elfawal
Prop Styling by Nensi Ragab
Production by Unn Creative / Yousra Eldeeb / Youssef Ezzeldiinn

Work below features campaign imagery and video, used in design as part of a larger multi-channel roll-out on print, email, social media, and ecommerce.